CLIENT TESTIMONIALS
Don't take our word for it.
Take theirs.
Take theirs.
From onboarding overhauls to fractional partnerships to one-on-one coaching, here's what clients and professionals across industries have said about working with Phoenix GTM Consulting.
CONSULTING
Revenue teams, onboarding programs, and GTM motions - built to last.
From Series A startups building their first structured onboarding, to established teams that needed a complete overhaul, here's what clients have said about the work.
“We brought Stephanie in at a pivotal moment in our business to help us run a two-day, in-person workshop with our sales team. What set her apart was the combination of depth and delivery; she clearly knows her craft, but more importantly, she knows how to teach it in a way that actually lands. Keeping a room genuinely engaged for two full days of training is harder than it sounds, and I've seen many people do it poorly. Stephanie met our team where they were and kept them locked in from start to finish. Beyond the workshop itself, Stephanie brought value at the leadership level as well. While the team was in breakout sessions, Stephanie was working with our leadership team on the strategic improvements we needed to make as an organization. She wasn't just facilitating, she was embedded in both the tactical execution and the strategic conversation simultaneously. We walked away with real momentum at every level of the business.” Onsite Workshop | Sales Skill Training | Sales Velocity |
“After our Series A raise, we scaled the GTM and quickly noticed that our onboarding program was not fit for this - it lacked structure and was too reliant on 1:1 exchanges. Stephanie was recommended by a team member who had worked with her before and described her onboarding as "the best one I've ever had in my career." Over the course of 5-6 weeks, she interviewed the team to assess the current state, designed the structure and framework, and built out all the content with us. The onboarding is now being used by to quickly onboard our newly joined BDRs, AEs, SEs, and CSMs at scale. What stood out to me was how quickly she got up to speed, the structure and proactiveness she brought, and how little handholding was needed in the project with her - this made it very easy to collaborate with a fairly busy schedule. Especially for high-growth companies seeking hands-on enablement expertise, I can only recommend working with Phoenix GTM!” Onboarding Build | New Hire Ramp |
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Bryan Walsh, Ph.D.
Director of Sales Enablement | Glia |
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"Stephanie served as an instrumental force in elevating our sales team's capabilities and overall performance. Her consistent and impactful contributions were evident through the weekly training sessions she spearheaded. These sessions were not only meticulously prepared but also delivered with an engaging and insightful approach.
Beyond her impactful training, Stephanie was pivotal in a groundbreaking initiative at Glia: the development of our first-of-its-kind pipeline generation playbooks. These comprehensive resources have empowered our sales teams with clear, actionable strategies, significantly contributing to our pipeline growth and overall revenue objectives. Her ability to translate complex sales methodologies into practical, repeatable frameworks was truly exceptional.
What truly sets Stephanie apart is her deep-seated enablement expertise. She possesses a rare blend of strategic vision and tactical execution, consistently delivering value that extends far beyond the immediate task. Furthermore, she quickly became a trusted mentor and a respected thought leader for our broader enablement team at Glia. Her willingness to share knowledge, provide guidance, and challenge us to think differently fostered an environment of continuous learning and improvement.
Stephanie is a true professional—dedicated, knowledgeable, and genuinely invested in the success of those she supports.Her contributions to Glia were invaluable, and I am confident she will bring the same level of excellence and transformative impact on any future endeavor.“
Onboarding Audit | Sales Skill Training | Sales Playbook Development
Beyond her impactful training, Stephanie was pivotal in a groundbreaking initiative at Glia: the development of our first-of-its-kind pipeline generation playbooks. These comprehensive resources have empowered our sales teams with clear, actionable strategies, significantly contributing to our pipeline growth and overall revenue objectives. Her ability to translate complex sales methodologies into practical, repeatable frameworks was truly exceptional.
What truly sets Stephanie apart is her deep-seated enablement expertise. She possesses a rare blend of strategic vision and tactical execution, consistently delivering value that extends far beyond the immediate task. Furthermore, she quickly became a trusted mentor and a respected thought leader for our broader enablement team at Glia. Her willingness to share knowledge, provide guidance, and challenge us to think differently fostered an environment of continuous learning and improvement.
Stephanie is a true professional—dedicated, knowledgeable, and genuinely invested in the success of those she supports.Her contributions to Glia were invaluable, and I am confident she will bring the same level of excellence and transformative impact on any future endeavor.“
Onboarding Audit | Sales Skill Training | Sales Playbook Development
“Stephanie jumped in to assist our Revenue Enablement function here at Glia on a contract basis and during that time added incremental value in assisting my Sales Leaders and Enterprise Account Executive speed to ramp. She even ran several development sessions and rolled out exciting pipeline generation exercises for the team during our Friday afternoon development sessions. I would highly recommend Stephanie for any of your team and Revenue Enablement needs.” Onboarding Audit | Sales Skill Training | Sales Playbook Development |
“Stephanie quickly made a significant impact at Workiz by overhauling our onboarding process. She crafted a comprehensive course roadmap for new hires, transforming their initial experience into something far more engaging and effective. Her approach brought structure and enthusiasm to a process that was functional but uninspiring. Stephanie's expertise in Enablement consulting has not only improved our onboarding experience but also set a new standard for how we welcome new team members. Her contributions have been invaluable, making a noticeable difference in how quickly new hires become productive and integrated into our team.” Onboarding Audit + Framework | New Hire Ramp |
“We met Stephanie through our investor network as we were seeking some industry expertise to re-evaluate our Sales Enablement program. Throughout the engagement, Stephanie did a fantastic job - not only understanding our business but also offering actionable findings and a long-term vision for this function. Stephanie was able to effectively dig in with different stakeholders across our business to make sense of our current environment. The output was customized to our business, but also instilled the industry best practices we were looking for. Think “here is best practice, and here is what it looks like for you”. I look forward to working with her again.” Enablement Strategy Build |
"In alignment with the Director of Sales Enablement, Phoenix GTM Consulting worked to develop the sales bootcamp agenda, curriculum, built content, and training workshops that were required to create a unified sales bootcamp to accelerate the onboarding for new hires. In a short time, Stephanie established cross-functional relationships in order to collaborate and gather information need to build an effective Bootcamp. Leveraging deep expertise in enablement and sales operations, Stephanie (CEO – Phoenix GTM Consulting), modified and improved existing content, built new content, and added interactive and creative touches to ensure engagement throughout the bootcamp and ongoing learning curriculum. The timeline was aggressive, but Stephanie and team stayed on task and on schedule. We had a very well-received launch!" Onboarding Build | New Hire Ramp |
COACHING & ADVISORY
For the Enablement professionals doing the hard work every day.
Individual coaching for Enablement practitioners at every stage who want a thought partner, a sounding board, and someone genuinely invested in their growth.
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Jenelle Knight
"Stephanie has been a game-changer for my enablement work. She brings sharp insights, thoughtful advice, and a fresh perspective that has helped me refine ideas, overcome roadblocks, and accelerate key projects. Whether acting as a sounding board or offering strategic guidance, she always shows up prepared and invested in my success. For enablement professionals looking to level up, I can’t recommend her enough. As someone on a small, remote startup team, having an experienced, unbiased partner to collaborate with has been invaluable - Stephanie has helped me push my work further and faster than I could have on my own." |
Laura Torres
“By the end of February, I will have spent a year with Stephanie as my Enablement Coach. During this time, she has served as a sounding board, guide, sanity check, and my biggest supporter. Her coaching has helped me validate and uplevel my approach to Enablement, as we've discussed it from various perspectives, considered different ideas, and explored ways to measure success in a startup environment. Stephanie has helped me grow into a more confident Enablement professional and always reminds me to celebrate my achievements. I value her direct, clear, and enjoyable explanations. I am incredibly thankful for Stephanie! If you're seeking someone to help you advance and continue to grow, I highly recommend Stephanie's coaching services. Investing in an Enablement coach has been one of my best decisions." |
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Ștefi Pîrvu
“I started working with Stephanie just as I was stepping into a new leadership role. I was excited but also facing a lot of unknowns. From the beginning, Stephanie gave me the space to slow down, reflect, and figure out how I wanted to show up as a leader. Over the two years we worked together, she became a steady support. Sometimes our sessions turned into real-time problem-solving, other times she pushed me to zoom out and see the bigger picture. I truly appreciated how she knew when to encourage me, when to challenge me, and how to do both in a way that made me think harder without ever feeling alone in it. What stood out most, though, was her warmth. Stephanie genuinely cares about the people she works with. She listens closely, shares insights from her own experience in a way that’s practical, and you can genuinely tell that she is rooting for you and that she believes in you! Looking back, I can see just how much I’ve grown as a leader because of her mentoring. I know anyone who works with Stephanie will not only learn a lot but also feel fully supported along the way.” |
Nikki Livingston
“Stephanie’s knowledge and expertise in Enablement are truly invaluable. I’ve worked in Enablement and Operations roles for about eight years, but I’ve never reported to a leader with a background in Enablement. I’ve had wonderful leaders to learn the ropes of operations from, but when it came to Enablement, I was always a bit “on my own.” After reading Stephanie’s book and connecting with her on LinkedIn, I jumped at the chance to sign up for her coaching package and I’m so glad I did. Enablement often requires a second set of eyes on your work and someone to ask, “Does this approach make sense to you?” Stephanie was a wealth of knowledge, offering valuable feedback, best practices, and a fresh perspective. Beyond her expertise, she makes you feel seen and validated because she’s lived the same experience. Stephanie is as kind as she is knowledgeable, and you’ll leave her coaching not only equipped with new insights but also feeling like you’ve gained a new friend. This is your sign to hire her, you won’t regret it!” |
Hannah McKelvey
"I had the opportunity to meet Stephanie through mutual connections back in 2022; I was struggling in my position as Head of Sales Enablement to align with VP of Sales and the CRO which was ultimately making my job nearly impossible. Our connection suggested that I talk to Stephanie, since she had spent many years in the role and was viewed as an absolute rockstar. After our first meeting, I knew that she was someone who could help steer me in the right direction. She was so kind to share tools that have helped her in the Enablement space, that I ultimately used during a Thought Leadership session that I conducted, and have used now at two different companies.
Fast forward to early 2023 - Stephanie announces that she is starting her own consulting business. My immediate thought was "DUH!" - she had been such a help to me personally, and so many others through the Enablement Squad, that I wish I had the funds at my current company to bring her on, as I had been tasked with building out the Enablement Department. Things had shifted at my company, so instead, I had asked Stephanie if she was open to coaching me, as there is no better person to learn and grow from. I have been working with her since February 2023 and have seen significant changes in how I approach conversations with Sales Leadership, I have learned where to start when you are asked to "build," whether that is a single training or an entire department, and my overall confidence in my role has improved. Enablement is no easy feat, and there is no one better that you want on your team than Stephanie Middaugh! "
Fast forward to early 2023 - Stephanie announces that she is starting her own consulting business. My immediate thought was "DUH!" - she had been such a help to me personally, and so many others through the Enablement Squad, that I wish I had the funds at my current company to bring her on, as I had been tasked with building out the Enablement Department. Things had shifted at my company, so instead, I had asked Stephanie if she was open to coaching me, as there is no better person to learn and grow from. I have been working with her since February 2023 and have seen significant changes in how I approach conversations with Sales Leadership, I have learned where to start when you are asked to "build," whether that is a single training or an entire department, and my overall confidence in my role has improved. Enablement is no easy feat, and there is no one better that you want on your team than Stephanie Middaugh! "
